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DMR in the Press

Public sentiment data, the Queen and Boris – Why research into your favourite Royal and not so favourite politician has big business implications!


    DMR’s public sentiment analysis report, using all online mentions of UK royals and politicians, was recently published in Global Banking and Finance. The report revealed that almost the whole cabinet has negative net sentiment score (NSS)® . Sajid Javid continues to have the worst NSS®  now with -26% up from -34% ...