ESOMAR Meet Up - 23 April 2015

On April 23rd 2015, our CEO Michalis Michael reviewed how we can integrate Social Listening with traditional market research, at the ESOMAR networking event for UK members held in central London.  

The theme of the event was: 'How market researchers – in this social media era – can best assess public opinion and customer attitudes.' Michalis also shared a short case study during his presentation.