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Insight Innovation eXchange Europe 2017

IIeX EU 2017DigitalMR participated in the Insight Innovation Exchange Europe event for a fourth year in a row.

DigitalMR was an exhibitor at IIeX, where @DigitalMR_CEO also hosted roundtable discussions, and co-presented a case study about integrating social listening data with brand equity trackers, with TNS NIPO and Heineken.

IIeX Europe took place on February 20-21 in Amsterdam. Its aim was to introduce new ideas when it comes to insights, provide training and learning opportunities, and connect MR innovators from brands and agencies around the world.

For more information about IIeX EU, click here.

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