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Using web listening and online communities to enhance social media research strategy for financial sector Part-II

Following the Part I of this webinar, where we looked at methods of web listening and how to enhance your online communities. In Part II, we use real examples of the banking data we gather, to show the depths of analysis that can be achieved and how to apply it throughout your organisation.

DigitalMR is a global social media research specialist. We use web-listening to produce our unique monthly syndicated banking report, based on comments posted via a range of relevant finance related websites and open access social media platforms. We can customise syndicated banking data and integrate findings with other market research techniques to provide business insights in the finance sector.


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