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Is Social Media Analytics Possible Without Taxonomies?

29th of April 2015
by Michalis Michael
New Techniques

The answer to this question if you are in the insights business is a definitive NO. If you are in PR, or ...

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Social Listening and Online Communities: 1+1=3?

1st of April 2015
by Michalis Michael
Market Research Trends

Two out of the top 3 trends in market research repeatedly reported by Greenbook’s GRIT report are social listening and online communities ...

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