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Probably the best next generation market research blog on the web

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Are comments on Facebook the same as advertising? Compulsory social media monitoring could be moving one step closer.

13th of August 2012
by Steve Cooke
Social Media

If you were to comment on a brand’s Facebook page would that constitute advertising? Well, according to a new ruling made by ...

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Gherkins for breakfast - a better perspective on social media research through roundtable discussion

2nd of August 2012
by Steve Cooke
Social Media

Standing 180m high, the Swiss Re building or “Gherkin” as it’s more affectionately known, is one London’s tallest buildings. As such it ...

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