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From sales to advocacy – the new holy grail for social media marketers

30th of November 2011
by Michalis Michael
Social Media

Two great ways to spread your message across online media Traditional models for building a sales funnel or sales pipeline would typically ...

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Why research and web listening provide a great opportunity to recruit members to private online communities

2nd of November 2011
by Steve Cooke
Social Media

Setting up a private online community (POC) can be a daunting prospect. There are many issues to think about, from technology platforms ...

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