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SOCIAL INTELLIGENCE

Get a complete view of consumer opinion by listening to online conversations on social media and public blogs/forums.

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WHAT MAKES listening247® BETTER?

Understand what is being said online about any brand, company, stock ticker, or individual. 

ALL
LANGUAGES

Harvest and analyse data in ANY language, to understand consumers globally. 

HIGHEST ACCURACY 

Data annotated with sentiment and topics of conversation with high accuracy, using AI.

EMOTION DETECTION

Proprietary model with 14 emotions that break down positive and negative sentiment.

IMAGE ANALYTICS

Cutting-edge image theme detection, that produces a caption describing the image. 
 

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SOCIAL INTELLIGENCE CAN HELP YOU:

  • evaluate and compare the effectiveness of digital campaigns, using proprietary composite metrics

  • track a brand's performance in comparison to competitors

  • gain category insights - understand the needs and opinions of customers and how to communicate with them

  • identify triggers and barriers, and discover sales leads based on expressed purchase intent

  • understand important moments in relation to purchases in a category using the landscape framework

  • identify nano/micro-influencers who can become brand ambassadors


It's now more vital than ever for organisations to understand what is being said about them, so they can effectively manage their brands and their reputation online.
 

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FOR AGENCIES

  • Access cost-effective digital solutions to provide cutting-edge service to clients
  • Unlock a new revenue stream by easily integrating social intelligence into your market research and insights offering
  • Deliver customised insight - from raw harvested data to extensive reports with conclusions and recommendations
  • Help your clients track influencer ROI
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FOR BRANDS

  • Monitor what is being said about your brand online; respond to negatives and leverage positives
  • Optimise your product/service offering by corroborating your customer's opinion, discover trends and gaps in the market
  • Benchmark share of voice, consumer sentiment, and other KPIs against competitors  
  • Identify micro-influencers and track their ROI
BOOK A DEMO



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