DigitalMR | Social Media Research | Online Market Research

Not Everyday Life

11th of June 2020

DigitalMR CEO Michalis Michael spoke with Siamack Salari about his innovative idea to research current everyday life situations during the Covid-19 pandemic, ...

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Tracking Consumer Behaviour Change Amid Covid-19

26th of May 2020

Buying behaviour is rapidly changing in response to the covid-19 outbreak. Consumers around the world are facing new challenges every day, ...

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DigitalMR CEO interview by Econsultancy

15th of May 2020

DigitalMR CEO Michalis Michael recently spoke to Ben Davis from Econsultancy, about the impact of coronavirus on business and trends we are seeing ...

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DigitalMR published in Boutique Magazine

15th of May 2020

Boutique Magazine recently published an article by DigitalMR CEO Michalis Michael, on how social listening - also known as social ...

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Upholding Consumer Engagement in the Covid19 Era

15th of May 2020

On May 6th, DigitalMR CEO Michalis Michael once again spoke to Bob Lederer as part of the RBDR 'Market Research in the ...

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DigitalMR CEO interview by Twingly

15th of May 2020

Last month, DigitalMR CEO Michalis Michael spoke to Renata Ilitsky from Twingly, about his role at DigitalMR and what makes us ...

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DigitalMR published on Open Access Government

13th of May 2020

An article by DigitalMR CEO Michalis Michael was recently published by Open Access Government on their website. The article, on the importance of stakeholder ...

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Market Research in the Covid19 Era

20th of April 2020

DigitalMR CEO Michalis Michael recently spoke to Bob Lederer on what we can do differently in order to be helpful during the coronavirus ...

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Shifting to Online

17th of April 2020

The coronavirus pandemic is affecting all aspects of our lives, both as market researchers and as humans. What is obvious, is ...

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10 Things To Do, To Improve Brand Equity While Brand ...

30th of March 2020

My perspective is informed by social intelligence which is what I do for a living, as well as stoicism which ...

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Nobody Likes Pretentious People

18th of March 2020

I’m afraid I am pretentious, but do I have a choice? It’s always good to provide a credible definition ...

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DigitalMR at IIeX Europe 2020

2nd of March 2020

DigitalMR once again participated in the IIeX Europe event organised by Greenbook, that took place on February 25th and 26th ...

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DigitalMR announces COO appointment

24th of February 2020

London, February 19 2020: London-based DigitalMR - a technology company with a proprietary AI based data analytics platform that helps clients ...

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The 4 Pillars of a Happy Life

6th of February 2020

I posit that the four pillars of a happy life are encapsulated in these 4 verbs: Eat Sleep Exercise Meditate ...

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Data is the new oil and data analytics the new ...

13th of December 2019

It is not the first time we’ve pondered the issue of whether market research needs a new name. In fact, ...

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After 10 years of hard work...

11th of October 2019

This is the story of a start-up that became a scale-up. It will hopefully offer some helpful thoughts and tips ...

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How to turn banks into public servants without nationalising them

5th of August 2019

In the age of social media, the public could be the biggest stakeholder of a company in any industry. For ...

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AI: the best invention since sliced bread or the doomsday ...

10th of July 2019

The pace of change will never be this slow again. Artificial intelligence for text and image analytics has been ...

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Is alternative data a fad?

18th of June 2019

A few days after I registered DigitalMR on alternativedata.org (a spur of the moment kind of thing), companies I had ...

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Deutsche Bank ranks first in social media buzz – that’s ...

11th of June 2019

Nope, not in this case! Statements such as ‘XYZ ranks first on social media buzz’ can be quite misleading. In ...

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