DigitalMR Blog | Social Listening | Online communities

DMR Predictions for 2022 and beyond

17th of January 2022
by Michalis Michael
The Future

Every January, we like to make predictions about the market research industry (MRX) for the year ahead and beyond. Up to now ...

CX measurement is incomplete without unstructured data

18th of May 2021
by Michalis Michael
The Future

Data Fusion - Data Integration - Data Merge Unlike one of my recent blog posts titled Social Listening - Social Analytics - Social Intelligence, the 3 ...

Integrating unstructured data sources in a matter of hours - not months

9th of April 2021
by Michalis Michael
The Future

Unstructured data makes up over 95% of all recorded human knowledge. It was a lightbulb moment during lockdown; a few days after ...

The battle of small investors against Wall Street

10th of February 2021
by Michalis Michael and Sophia Papagregoriou
Alternative Data

Everyone loves an underdog story, like the classic David and Goliath, or in this case, GameStop and Melvin Capital. Even if you’re ...

10 Things To Do, To Improve Brand Equity
While Brand Revenues Are Plummeting

30th of March 2020
by Michalis Michael
Business Intelligence

My perspective is informed by social intelligence which is what I do for a living, as well as stoicism which is a ...

What is your Social Presence Score (SPS)?

9th of July 2021
by Michalis Michael
New Techniques

Most people prefer order to mess, hardly a surprising conclusion. A score that enables ranking in multi-player environments provides order and the ...

Social Listening – Social Analytics – Social Intelligence

20th of April 2021
by Michalis Michael
Business Intelligence

S-L-A-I Social Listening, Social Analytics, and Social Intelligence - are they the same or are they integral parts of a sequential process, a ...

The battle of small investors against Wall Street - Part 2

26th of March 2021
by Michalis Michael and Sophia Papagregoriou
Alternative Data

After we published our social intelligence sample report and associated blog post on the GameStop Saga at the beginning of February, things ...

Not Everyday Life

11th of June 2020
by Andri Kkimi & Michalis Michael
Human Connections

DigitalMR CEO Michalis Michael spoke with Siamack Salari about his innovative idea to research current everyday life situations during the Covid-19 pandemic, in an ...

Nobody Likes Pretentious People

18th of March 2020
by Michalis Michael
Human Connections

I’m afraid I am pretentious, but do I have a choice? It’s always good to provide a credible definition of the ...