DigitalMR Blog | Market Research Trends

Probably the best next generation market research blog on the web

Yes! I thought I should get the answer to the title question out of the way, not that it wasn’t obvious what ...

"Before we start sharing real data and case studies from social listening, we thought it prudent to explain how this is properly ...

I thought that my last blog post of the year should be an easy read about a straight forward subject. It shouldn’t ...

Two out of the top 3 trends in market research repeatedly reported by Greenbook’s GRIT report are social listening and online communities. ...

In our previous blog post we mentioned the top 5 reasons why every organisation should build an online community. There are of ...

Since 2011, some of us have been telling everyone who is willing to listen, how important social listening and social analytics is ...

You may have noticed we haven't published a blog post in a while... well that's because we've been busy writing for ESOMAR ...

Ovum, Forrester, and Gartner are the three largest technology analysts in the world. Recently, two of the three, published reports and articles ...

Market research companies do not really have a reputation of being a very innovative bunch; for years there has been no revolutionary ...

This is not just a catchy headline, it is a strong statement, that every organisation should have its own online community. Finding out ...