Are your influencers worth it? Reward high performers and let go of the laggards. It's important for brands to evaluate the performance of their influencers to determine if they are worth the investment. It's crucial for brands to regularly analyse the performance of their influencers using smart tools and make strategic decisions on who to reward and who to let go.
Optimise your marketing spend by rewarding high performers and letting go of low performing influencers. Ensure that the resources allocated towards influencers are being used effectively with the Influencer Evaluation Tool.
Along with likes, views, possible reach, no. of comments and shares, we analyse all positive brand engagement (PBE) comments and provide easy to read KPIs. Analysing PBE comments provides valuable insights into influencer engagement rates, how the brand is perceived by the audience and how well the marketing campaigns are resonating with them.
Use custom machine learning models to annotate text and images with sentiment, with over 80% accuracy in ANY language. By leveraging the power of machine learning with the Influencer Analysis Tool, businesses can improve their marketing strategies and customer experience.
We deliver simple to use mobile interactive dashboards in Power BI or Tableau or any other data visualisation tool of your choice. Dashboards provided by the Influencer Evaluation Tool are designed to be intuitive and user-friendly, making it easy for decision-makers to access and understand complex data.
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