Acquisition International: DigitalMR 2019 Global Excellence Awards Winner
DigitalMR is named the Most Innovative AI Based Market Research Company - UK by Acquisition International magazine as part of the 2019 Global Excellence Awards.
With social media in full force it is now more vital than ever for organisations large and small to understand what is being said about them online and why. "Listening" to unsolicited consumer opinions shared on social media and other public websites is a significant step towards maintaining control over brand equity and managing online reputation. Of course this is made possible by the use of Artificial Intelligence, specifically Machine Learning that is used to annotate large volumes of data in a fast and automated way.
On this occasion, DigitalMR Sales & Marketing Manager Sophia Papagregoriou spoke to Acquisition International on the topic of producing accurate insights for data driven organisations.
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